Startimes invests N15b in Nigeria in 2years

Startimes invests N15b in Nigeria in 2years

Startimes, one of Nigeria’s fastest digital terrestrial television network provider says it has invested N15billion to boost the economy of the country in the last two years.

Yet, the company will not relent in spending more money to grow its business as it plans to establish its presence in 15 more states to increase the tally to 31.

The Chinese company which currently shares partnership with the Nigerian Television Authority (NTA) described terrestrial broadcasting all over the world as being capital intensive but said it will keep injecting more funds until it can compete effectively with other service providers.

Maxwell Loko, Director of Operations, Startimes,  at a press conference in Abuja, on Tuesday said the outfit is currently perfecting negotiations to acquire hosting right to air the forthcoming African Cup of Nations, just as it unveiled additional packages to be provided by the company, which includes DVB-T2 decoder, M50 Mobile TV phone and the launch of the Door-to-Door service.

According to Loko, the DVB-T2 technology’s unique advantage is its ability to offer more educative, informative and entertaining programmes with one frequency having the capacity for 25 channels.

He said the latest introduction puts Nigeria at par with other African countries like Kenya, Mozambique and Uganda where Startimes has introduced the technology.

His words, “Besides the African Cup of Nations which will be provided on the bouquet for Nigerians to enjoy, the Startimes DVB-T2 decoder will gather over seventy channels of great sport, music, movies, news, kids and teens entertainment, documentary, religion and lots more.

“Other exciting channels to join the T2 decoder channel list soon are WAP TV, EuropeSports News, Africa Movie Channel, A Music Channel (AMC), Business TV, Freshwave among others.”

Joshua Wang, the company’s Chief Operating Officer, explained that the focus of the company goes beyond profit motive as management will be pre-occupied with meeting its social responsibilities especially as it concerns migration policy from analogue to digital broadcasting in the country.

“Our mission is to ensure that every home in Nigeria enjoys affordable digital entertainment backed by the collaboration with NTA, a strategic partnership that will help Nigeria in actualizing its 2015 transition deadline,” he said.