Leading New York Stock Exchange listed software application enterprise, SAP Africa has announced its partnership with ActivEdge Technologies, an SAP OEM (original equipment manufacturer), to drive innovative mobile solutions to fulfill the growing needs of the financial services industry in West Africa.
Managing Director SAP West Africa, Richard Edet, while noted that the ActivEdge Technologies OEM partnership will help SAP to further penetrate the thriving financial services space in West Africa.
“SAP intends to become the platform of choice in mobile commerce banking and a trusted advisor to the banking industry in West Africa. This partnership will allow ActivEdge to build its own intellectual property in rapid response to market demands and thereby help SAP grow its market share in the region,” said
According to CEO of ActivEdge Technologies, George Agu, this partnership means that banks in West Africa can now enjoy the benefits of a comprehensive mobile platform at an affordable price. The partnership will enable banks to grow their market share, provide flexible and convenient services to the growing mobile customer base and the unbanked population.
As part of the partnership, ActivEdge Technologies is now certified to offer the following SAP solutions: SAP Mobile Banking, SAP Mobile Inclusive Banking, SAP Mobile Consumer Payments, SAP Mobile Remittance, SAP Mobile TopUp and SAP Mobile Payments.
George Agu commented that prevailing trends in the local banking sector show that many banks are still looking at mobile commerce simply from transactional viewpoint. He said that most banks run the risk of missing the enormous mobile commerce opportunity unless they change the way they conduct business. “Transactional interaction alone is not adequate to inspire consumers: customers want end-to-end mobile experiences that enhance their daily rituals, from shopping to banking.”
Agu concluded that, “The benefits as a result of this partnership for the banking industry in West Africa are vast-leveraging a technology built on the most open and standards-based mobile application development platform – SAP Mobile Platform, with prebuilt modules for inclusive mobile commerce banking services, that rapidly and cost-effectively deliver scalable and secure user-centric mobile apps, while giving banks the freedom to be as innovative as they can ever be with custom services with which they can delight their customers, inspire loyalty, reduce support costs and increase revenue. ActiveEdge is proud of its partnership with SAP”.
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 253,500 customers to operate profitably, adapt continuously, and grow sustainably.